Month: January 2018

By Chase Baker & Carter Bermingham

As with any new technology, it’s important to examine potential applications and uses in order to determine just how viable this new addition might be. Unfortunately, since the concept of seasteading is still in its infancy, there are currently no practical uses cases that can be examined to provide a better understanding. So, for all intents and purposes, we shall explore the potential uses cases for seasteading and how this vision might come to life.

Continue reading Seasteading Part 2: Examining the Potential Applications of Seasteading

By Chase Baker & Carter Bermingham

Exploring a New Frontier

For centuries, one of the great questions that has captured the human curiosity is what’s next? This question has been at the root of some of the most monumental moments of our recorded history. Whether it was American and Soviet astronauts pushing each other to explore further into the depths of space, or Lewis and Clark heading west along the Missouri River to find a passage for ships to the Pacific Ocean, our human desire to dive into the unknown is something that has allowed for continuous exploration, even in the face of tremendous risk.

Continue reading Seasteading Part 1: A Vision of a New Society

By Ryan J Barr, Andrew Williamson, Emily Finnegan, and Carter Andrues

Three Ways in which Machine Learning is a Competitive Advantage.

Machine learning can be used in myriad ways to power the future of digital marketing. In the prior blog post, we introduced you to machine learning. In this entry, we share three powerful examples of how machine learning may be used to power marketing campaigns.

Continue reading Using Machine Learning to Automate Digital Marketing Efforts and Website Content Changes: Part 2

By Ryan J Barr, Andrew Williamson, Emily Finnegan, and Carter Andrues

Machine Learning and Predictive Analytics for Digital Marketers and Business Owners

There’s a lot of talk these days in marketing about “machine learning”, “data science”, “artificial intelligence”, and “predictive (marketing) analytics”, but what do they all mean? Are they just buzzwords? No, not at all. They’re incredibly important concepts that you must be aware of and prepare for to stay on top of digital marketing.

Machine Learning is part of the field of artificial intelligence which builds algorithms that help computers learn. Yup, people can teach a system to learn and perform tasks.[1] To clarify a common misconception, machine learning is not artificial intelligence; rather, it is only a type of artificial intelligence.

Continue reading Using Machine Learning to Automate Digital Marketing Efforts and Website Content Changes: Part 1

By Jifeng Li, Jinghong Liu, and Xueyang Zhong

The Alibaba Tao Cafe:

In July 7th, 2017, Alibaba’s first self-service market, the “Tao Café,” opened in Hangzhou, China. The 200-square-meter store offering beverages, fast food and snacks can accommodate 50 customers at a time. The whole shopping process is very simple and convenient: before customers enter the market, they should use the Alipay app on their phones to scan the QR code to access their Alipay accounts. They scan another QR code to pass the gate machine (see the photos below). Continue reading Self-Service Check-Out Technologies: Comparison of Amazon Go and Alibaba Tao Café